Niels Post, On Spam, Comment Spam #67; The Balcony, The Hague

Spam are the purulent pimples of the advertising disease we are all suffering from. Niels Post (1972) makes it a feast of superfluity.

What irritates you in your email box or in the internet as spam, becomes something strange and unintelligible when posted in a more monumental way in a space where nothing seems to be for sale.

In spite of the superfluity of spam Post works with great dedication on the clarity of his works. Post makes a subversion of a subversion.

At the moment The Balcony shows a spam work by Post on its shop window in Herenstraat, one of those wonderful small initiatives in The Hague.

Herenstraat is used by many people as a passage way between their work and the railway station.

Do they notice? And what do they notice?

© Villa Next Door 2019

Contents of all photographs courtesy to Niels Post and The Balcony, Den Haag

Bertus Pieters

VILLA NEXT DOOR IS NOT RESPONSIBLE FOR ANY ADVERTISING ON THIS PAGE!!

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